Chair vs Fresha

Fresha is the world’s largest beauty booking platform and its core software is free. Chair is built for Indian salons that run on WhatsApp and walk-ins, with one flat price and one flat WhatsApp add-on that covers the messages.

Chair

₹1,499/month · WhatsApp +₹500

Fresha

Free subscription; pay per message and add-on

Side by side

Monthly price

Chair: ₹1,499/month, GST included, fixed for 12 months; WhatsApp add-on ₹500/month

Fresha: Free subscription (Independent and Team plans). Rates exclude taxes.

WhatsApp and text reminders

Chair: WhatsApp add-on, ₹500/month flat: 1,000 reminders, bills & thank-yous + 200 offers & “we miss you” messages every month

Fresha: 20 free per team member a month, then ₹1.60–₹5.50 per WhatsApp or ₹13.50 per text

Marketing messages

Chair: 200 offers & “we miss you” messages a month in the WhatsApp add-on; extra packs from ₹449 for 250

Fresha: ₹54 per marketing text; 50 free marketing emails per team member a month

AI WhatsApp assistant

Chair: Included in the WhatsApp add-on (fair use). Answers from your data and books into your calendar

Fresha: Not listed on the pricing page

Memberships and packages

Chair: Memberships and packages included

Fresha: Included

Loyalty programme

Chair: Not offered

Fresha: Client Loyalty add-on, ₹5,000 per location a month

Advanced reports

Chair: Every report included

Fresha: Insights add-on, ₹250 per bookable team member a month

Online booking

Chair: Not yet. Bookings come through your team or the WhatsApp assistant

Fresha: Included, plus the Fresha marketplace, Instagram and Facebook booking

Setup

Chair: Zero setup fee. Done in person at your salon in about 30 minutes

Fresha: Self-serve

Team

Chair: Unlimited professionals; owner + 2 team logins

Fresha: Unlimited team members on the Team plan

Fresha details are from Fresha’s own public pricing page, checked on 17 October 2026. Prices and plans change, so check Fresha pricing (India) for the latest. Spotted something out of date? Write to hi@chairapp.co and we’ll fix it.

When Fresha is the better fit

  • You want clients to discover and book you online through a marketplace.
  • You want card payments processed inside the software.
  • You send few messages, so per-message pricing stays small.

When Chair is the better fit

  • Your clients message you on WhatsApp and you want reminders, thank-yous and win-backs without counting every message.
  • You want a WhatsApp assistant that answers and books from your real calendar.
  • You want GST bills that follow Indian salon rates, and one predictable monthly price.
  • You’d rather have someone set it up with you at the salon.

Other comparisons

Try Chair free for 15 days.

Set up in person at your salon. No card. Moving from Fresha? We’ll help you bring your services and clients across.